Susan Lobel has had an eye on design from an early age, favoring decor magazines and furniture models over other typical toys. Her career in the industry began with visual merchandising, set design and prop styling—eventually leading to publishing, where she was first an editor. After a stint managing and marketing outreach programs in the performing arts, she returned to magazines to develop special projects nationally and internationally, involving award-winning architects, designers and photographers for esteemed publications including Architectural Digest and Interior Design.
She now brings her years of expertise in marketing and creative direction to consult a variety of industry clients on elevating their brand and how to most effectively reach those in the A+D community.